What size should clothing photos be
Sizes change by channel: Mercado Libre, Amazon and eBay use a square 1:1 image on a white background; the Instagram feed performs best at 4:5 (1080×1350), and stories, Reels and TikTok at 9:16 (1080×1920). Aim for at least 1000 px per side, and 1600 px or more where the platform allows zoom, because zoom is where fabric texture shows.
Mercado Libre
Square 1:1, white or very light background, garment centered. Upload the highest resolution you have: the platform enables zoom, and with clothing zoom is what shows the weave. No text or logos over the main image.
Amazon
Square on pure white, with the garment filling about 85% of the frame. Minimum 1000 px per side; 1600 px or more to trigger zoom, which is effectively mandatory in apparel.
eBay
Square, sharp, clean background. The minimum is low (500 px) but it's a minimum, not a target: aim for 1600 px. eBay reduces visibility for photos with borders, frames or added text.
Feed: 4:5 (1080×1350) takes more screen than a square and stops the scroll best; 1:1 (1080×1080) also works. Stories and Reels: 9:16 (1080×1920), full screen.
TikTok and Shorts
Always 9:16 (1080×1920). Leave margin top and bottom: the app's interface covers the edges with text, buttons and the username, and that's usually exactly where the garment's hem sits.
Frequently asked questions
What minimum resolution should I use for clothing photos?
1000 px per side as a floor and 1600 px or more when you can. With clothing, resolution isn't a luxury: it's what lets the buyer see the weave when she zooms, and zoom is where the decision happens for a garment she can't touch.
Does the same photo work for every platform?
The content yes, the size no. Cropping a square to 9:16 leaves the garment small in the middle. Generate each format with the garment framed for that size.
Always a white background?
For the main image on Mercado Libre, Amazon and eBay, yes. For Instagram the opposite is true: a shot with context or on a model outperforms the catalog card.
Can I put my brand logo on the photo?
On social yes; on a marketplace's main image no. Mercado Libre, Amazon and eBay penalize text, frames and watermarks over the main photo.